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	<title>jimseven &#187; Announcement</title>
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	<link>http://www.jimseven.com</link>
	<description>James Hoffmann&#039;s blog.</description>
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		<title>UK Coffee Week</title>
		<link>http://www.jimseven.com/2010/07/07/uk-coffee-week/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=uk-coffee-week</link>
		<comments>http://www.jimseven.com/2010/07/07/uk-coffee-week/#comments</comments>
		<pubDate>Wed, 07 Jul 2010 22:33:48 +0000</pubDate>
		<dc:creator>James Hoffmann</dc:creator>
				<category><![CDATA[Announcement]]></category>

		<guid isPermaLink="false">http://www.jimseven.com/?p=1666</guid>
		<description><![CDATA[I know it is a little way off but I wanted to write something about the upcoming UK Coffee Week.  You can get a good idea of who is behind it, what the goals are, and what the first project is from the website. I am involved as a trustee of the Allegra Foundation, and [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-1667" title="Screen shot 2010-07-07 at 23.22.12" src="http://www.jimseven.com/wp-content/uploads/2010/07/Screen-shot-2010-07-07-at-23.22.12.jpg" alt="" width="574" height="244" /></p>
<p>I know it is a little way off but I wanted to write something about the upcoming UK Coffee Week.  You can get a good idea of who is behind it, what the goals are, and what the first project is from the <a href="http://www.ukcoffeeweek.com/">website</a>.</p>
<p>I am involved as a trustee of the Allegra Foundation, and the roastery will be promoting it.  I should add that I&#8217;m a big fan of the way that the Foundation is currently funded &#8211; administrative costs come from seed funds, so none of the donations raised are spent on anything other than charitable work.</p>
<p>It is hard not to be excited by what is possible if 5p per cup of coffee sold for a week went to charity.  I hope people see the involvement of bigger companies as a positive thing in this context, and that they don&#8217;t allow this to put them off.  I strongly encourage people to get involved as I think this has great potential to do amazing things!
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		<slash:comments>1</slash:comments>
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		<title>Excited and nervous</title>
		<link>http://www.jimseven.com/2010/05/18/excited-and-nervous/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=excited-and-nervous</link>
		<comments>http://www.jimseven.com/2010/05/18/excited-and-nervous/#comments</comments>
		<pubDate>Tue, 18 May 2010 16:50:43 +0000</pubDate>
		<dc:creator>James Hoffmann</dc:creator>
				<category><![CDATA[Announcement]]></category>

		<guid isPermaLink="false">http://www.jimseven.com/?p=1598</guid>
		<description><![CDATA[About this. I look forward to making coffee for people, haven&#8217;t done that since I used to do the occasional shift on Gwilym&#8217;s cart on a Sunday.  I will post some pics up here, or on flickr, or on the Square Mile blog (or maybe all of them) soon. Hopefully see some of you there [...]]]></description>
			<content:encoded><![CDATA[<p>About <a href="http://www.squaremileblog.com/2010/05/18/the-penny-university/">this</a>.</p>
<p>I look forward to making coffee for people, haven&#8217;t done that since I used to do the occasional shift on Gwilym&#8217;s cart on a Sunday.  I will post some pics up here, or on flickr, or on the Square Mile blog (or maybe all of them) soon.</p>
<p>Hopefully see some of you there soon!  Happy to answer any questions in the comments!</p>
<p><span style="color: #ffffff;">EAVB_RGNHLSVELO</span>
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		<title>London Gastronomy &#8211; Cheese</title>
		<link>http://www.jimseven.com/2010/03/11/london-gastronomy-cheese/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=london-gastronomy-cheese</link>
		<comments>http://www.jimseven.com/2010/03/11/london-gastronomy-cheese/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 22:59:10 +0000</pubDate>
		<dc:creator>James Hoffmann</dc:creator>
				<category><![CDATA[Announcement]]></category>
		<category><![CDATA[Food Chemistry]]></category>
		<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://www.jimseven.com/?p=1539</guid>
		<description><![CDATA[I love cheese. Everyone loves cheese.  I don&#8217;t really, despite trying, really understand cheese. Before I type cheese too many times I want to let people know that the next London Gastronomy Seminar is coming up and I am really quite excited about it.  There are more details here. On a side note &#8211; Neal&#8217;s [...]]]></description>
			<content:encoded><![CDATA[<p>I love cheese. Everyone loves cheese.  I don&#8217;t really, despite trying, really understand cheese.</p>
<p>Before I type cheese too many times I want to let people know that the next London Gastronomy Seminar is coming up and I am really quite excited about it.  There are more details <a href="http://www.londongastronomyseminars.com/upcoming.htm#cheese">here</a>.</p>
<p>On a side note &#8211; Neal&#8217;s Yard Dairy are a company that I have a huge amount of respect for, not just because of the quality of their product but because they do such a great job of communicating it in their shop, and ultimately they are incredibly good at selling it.</p>
<p>There is lots to be learned here.  I hope to see you there!
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		<slash:comments>4</slash:comments>
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		<title>Aida&#8217;s Grand Reserve</title>
		<link>http://www.jimseven.com/2010/02/18/aidas-grand-reserve/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=aidas-grand-reserve</link>
		<comments>http://www.jimseven.com/2010/02/18/aidas-grand-reserve/#comments</comments>
		<pubDate>Thu, 18 Feb 2010 12:30:24 +0000</pubDate>
		<dc:creator>James Hoffmann</dc:creator>
				<category><![CDATA[Announcement]]></category>
		<category><![CDATA[Coffee]]></category>
		<category><![CDATA[square mile coffee roasters]]></category>
		<category><![CDATA[charity]]></category>
		<category><![CDATA[el salvador]]></category>
		<category><![CDATA[grand reserve]]></category>

		<guid isPermaLink="false">http://www.jimseven.com/?p=1500</guid>
		<description><![CDATA[I am very much aware that promoting my own products or business on a personal blog very quickly spends any currency of goodwill that I might have built up. There are, however, rare instances where I think it is entirely worth it and this is one of them. There is more information about the coffee [...]]]></description>
			<content:encoded><![CDATA[<p>I am very much aware that promoting my own products or business on a personal blog very quickly spends any currency of goodwill that I might have built up.</p>
<p>There are, however, rare instances where I think it is entirely worth it and this is one of them.  There is more information about the coffee on the <a href="http://shop.squaremilecoffee.com/products/aidas-grand-reserve">product</a> page, but we want to keep up the spirit of generosity of people like Aida Batlle and Gwilym and we want to raise as much money as we can.</p>
<p>You can read more about this coffee and what we are doing <a href="http://shop.squaremilecoffee.com/products/aidas-grand-reserve">here</a>.  I hope you&#8217;ll consider buying a bag.</p>
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		<title>London Gastronomy Seminars &#8211; Wine &amp; Coffee</title>
		<link>http://www.jimseven.com/2010/01/22/london-gastronomy-seminars-wine-coffee/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=london-gastronomy-seminars-wine-coffee</link>
		<comments>http://www.jimseven.com/2010/01/22/london-gastronomy-seminars-wine-coffee/#comments</comments>
		<pubDate>Fri, 22 Jan 2010 00:58:31 +0000</pubDate>
		<dc:creator>James Hoffmann</dc:creator>
				<category><![CDATA[Announcement]]></category>

		<guid isPermaLink="false">http://www.jimseven.com/?p=1421</guid>
		<description><![CDATA[This evening I had a lot of fun presenting at the London Gastronomy Seminars.  The topic was flavour in wine and coffee, and I was up after Jamie Goode, which is a hard act to follow!  Our topic was &#8220;Flavour &#8211; from plant to cup&#8221; Jamie&#8217;s presentation was full of information and topics that could [...]]]></description>
			<content:encoded><![CDATA[<p>This evening I had a lot of fun presenting at the <a href="http://www.londongastronomyseminars.com">London Gastronomy Seminars</a>.  The topic was flavour in wine and coffee, and I was up after <a href="http://www.wineanorak.com">Jamie Goode</a>, which is a hard act to follow!  Our topic was &#8220;Flavour &#8211; from plant to cup&#8221;</p>
<p>Jamie&#8217;s presentation was full of information and topics that could have become a presentation in their own right.  Talking to him before, and thinking about what he said during, I suspect I am going to get sucked into flavour perception all over again.  Not so much the mechanics of taste reception and gustation &#8211; but more what our brains choose to do with this information.  Perception rather than detection.</p>
<p>I should also add that the wine Jamie used for his talk was fascinating.  The best description I could have was it was like tasting a natural process, having only drunk washed coffees.  Jamie&#8217;s rather more eloquent notes on it can be found <a href="http://www.wineanorak.com/blog/2010/01/awesome-natural-fiano-at-gastronomy.html">here</a>.</p>
<p>I really do enjoy giving talks and a room full of 150+ people certainly delivers a little adrenaline rush.  (I shall make no secret of the fact that I would kill to talk at <a href="http://www.ted.com">TED</a> one day, so thoroughly jealous of <a href="http://www.dougzell.com/2010/back/">Intelligentsia</a> being involved this year! If you need a barista at all&#8230;..) That said &#8211; suddenly having to brew 16+ litres of coffee with a single filter brewer was a little challenging!</p>
<p>I talked a bit about coffee&#8217;s journey, dividing the narrative into four stages:  creation (growing)/processing/roasting/brewing.  I then served two coffees and tried to relate the flavours in the cup back through those four stages.  The Q&amp;A from the audience at the end was inevitably my favourite bit, the range of questions was wonderful.  Unfortunately they were unable to film tonight&#8217;s event, and I don&#8217;t think putting the slides up would be very interesting.</p>
<p>I think the London Gastronomy Seminars are going to continue to grow and grow &#8211; there already seems to be a <a href="http://www.facebook.com/pages/London-Gastronomy-Seminars/177573599405?ref=ts">community</a> forming of diverse and interesting people with a shared passion.  I look forward to the next one, and hopefully I&#8217;ll see you there!
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		<title>Great new coffee brewing website</title>
		<link>http://www.jimseven.com/2010/01/20/great-new-coffee-brewing-website/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=great-new-coffee-brewing-website</link>
		<comments>http://www.jimseven.com/2010/01/20/great-new-coffee-brewing-website/#comments</comments>
		<pubDate>Wed, 20 Jan 2010 22:41:10 +0000</pubDate>
		<dc:creator>James Hoffmann</dc:creator>
				<category><![CDATA[Announcement]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[coffee brewing]]></category>

		<guid isPermaLink="false">http://www.jimseven.com/?p=1417</guid>
		<description><![CDATA[A rather splendid new website launched today, and I think it is a great idea and potentially very, very useful for us all. It is called Brew Methods and I strongly suggest you visit, bookmark and begin sending the link to everyone you know. You can read more about it by its creators on cleanhotdry, [...]]]></description>
			<content:encoded><![CDATA[<p>A rather splendid new website launched today, and I think it is a great idea and potentially very, very useful for us all.</p>
<p>It is called <a title="Brew Methods" href="http://www.brewmethods.com">Brew Methods</a> and I strongly suggest you visit, bookmark and begin sending the link to everyone you know.</p>
<p><a href="http://www.brewmethods.com/"><img class="alignnone" title="Brew Methods" src="http://cleanhotdry.com/wp-content/uploads/2010/01/brewtmethods.jpg" alt="" width="425" height="282" /></a></p>
<p>You can read more about it by its creators on <a href="http://cleanhotdry.com/news/brewmethods-com/">cleanhotdry</a>, but the premise is simple &#8211; a single place online you can send anyone who wants to know more about brewing coffee, and there they will find links to various different tutorials, write-ups and videos.</p>
<p>There is also a submission form so you can help increase the amount of knowledge aggregated there.</p>
<p>Outstanding!
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		<title>Upcoming events</title>
		<link>http://www.jimseven.com/2010/01/11/upcoming-events/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=upcoming-events</link>
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		<pubDate>Mon, 11 Jan 2010 01:25:53 +0000</pubDate>
		<dc:creator>James Hoffmann</dc:creator>
				<category><![CDATA[Announcement]]></category>
		<category><![CDATA[Opinion]]></category>
		<category><![CDATA[Coffee]]></category>
		<category><![CDATA[gastronomy]]></category>
		<category><![CDATA[lecture]]></category>
		<category><![CDATA[lgs]]></category>
		<category><![CDATA[presentation]]></category>
		<category><![CDATA[SCAA]]></category>
		<category><![CDATA[wine]]></category>

		<guid isPermaLink="false">http://www.jimseven.com/?p=1398</guid>
		<description><![CDATA[Two events I am very excited about, one very soon and one in a few months: London Gastronomy Seminars This month is the second in the London Gastronomy Seminars series.  The title is &#8220;From plant to cup: flavour in coffee &#38; wine&#8221; and I am presenting along with Jamie Goode. Those of you into wine [...]]]></description>
			<content:encoded><![CDATA[<p>Two events I am very excited about, one very soon and one in a few months:</p>
<h2>London Gastronomy Seminars</h2>
<p>This month is the second in the <a href="http://www.londongastronomyseminars.com/">London Gastronomy Seminars</a> series.  The title is &#8220;<a href="http://www.londongastronomyseminars.com/upcoming.htm#plant">From plant to cup: flavour in coffee &amp; wine</a>&#8221; and I am presenting along with Jamie Goode.</p>
<p>Those of you into wine will know Jamie from <a href="http://www.wineanorak.com/">wineanorak.com</a> and his <a href="http://www.wineanorak.com/blog/">blog</a> is great too.  I saw Jamie present a <a href="http://www.jimseven.com/2009/10/05/extraction/">few months ago</a> and I learned a great deal, and hugely enjoyed his presentation.  The bar is set high for me, and I am going to work hard to make my part of the presentation as interesting and useful as I can.</p>
<p>If you are in London then do come down, feel free to ask me awkward and difficult questions and drink some coffee and some wine!</p>
<p><strong>From plant to cup: flavour in coffee and wine</strong><br />
21 January 2010, 7pm<br />
Senate House, University of London (directions are <a href="http://www.streetmap.co.uk/map.srf?x=529937&amp;y=181875&amp;z=106&amp;sv=529937,181875&amp;st=4&amp;ar=y&amp;mapp=map.srf&amp;searchp=ids.srf&amp;dn=550&amp;ax=529937&amp;ay=181875&amp;lm=0">here</a>)<br />
(Hosted by the Centre for the Study of the Senses, Institute of Philosophy, School of Advanced Study)</p>
<p><a href="http://www.londongastronomyseminars.com/tickets.htm">Tickets (£10)</a></p>
<h1>SCAA Symposium</h1>
<p>I&#8217;m also very excited about being involved in the <a href="http://scaasymposium.org/">SCAA Symposium</a> this year.  I helped out in one of the workshops last year, but due to WBC commitments couldn&#8217;t get as involved as I would have liked.  This year&#8217;s event looks amazing and I am delighted to be attending.</p>
<p>I am taking part in the <a href="http://scaasymposium.org/?p=program">first session</a> alongside some big names in coffee.  I hope I can bring something of value to the discussion! The program looks amazing and I look forward to catching up with a lot of people there.</p>
<p>See you at one of these soon I hope!
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		<title>London Coffee Jobs website</title>
		<link>http://www.jimseven.com/2009/12/01/london-coffee-jobs-website/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=london-coffee-jobs-website</link>
		<comments>http://www.jimseven.com/2009/12/01/london-coffee-jobs-website/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 20:29:24 +0000</pubDate>
		<dc:creator>James Hoffmann</dc:creator>
				<category><![CDATA[Announcement]]></category>
		<category><![CDATA[Barista]]></category>
		<category><![CDATA[jobs]]></category>
		<category><![CDATA[london]]></category>
		<category><![CDATA[roaster]]></category>

		<guid isPermaLink="false">http://www.jimseven.com/?p=1270</guid>
		<description><![CDATA[Today I created a simple website with a simple goal: Connect quality focused cafes/coffee roasters/coffee suppliers with potential staff. I get a lot of emails, and meet a lot of people looking for barista jobs in London, and I know shops are always looking but I forget to keep track of exactly who.  The idea [...]]]></description>
			<content:encoded><![CDATA[<p>Today I created a simple website with a simple goal:</p>
<p>Connect quality focused cafes/coffee roasters/coffee suppliers with potential staff.</p>
<p>I get a lot of emails, and meet a lot of people looking for barista jobs in London, and I know shops are always looking but I forget to keep track of exactly who.  The idea of the site is very simple &#8211; shops can easily create a listing for a range of positions and hopefully we can drive people towards it who are looking for jobs.</p>
<p>There is the potential to monetize it but I&#8217;d rather it worked, so at some point I might put on a small posting fee to cover the cost of the website.  If there is sufficient demand I might open it up to outside of London, to maybe the whole of the UK.  Thoughts on this are welcome?  In order for it to be useful then it needs people to know about it and use it.  I&#8217;d really appreciate people&#8217;s support on this one.</p>
<p><a href="http://www.londoncoffeejobs.co.uk">London Coffee Jobs</a></p>
<p>I know I am technically biased when it comes to coffee in London but the site is completely neutral and open to anyone, I won&#8217;t be moderating/editing unless there is some genuine misuse/spam.
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		<title>The espresso survey update</title>
		<link>http://www.jimseven.com/2009/09/21/the-espresso-survey-update/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=the-espresso-survey-update</link>
		<comments>http://www.jimseven.com/2009/09/21/the-espresso-survey-update/#comments</comments>
		<pubDate>Mon, 21 Sep 2009 12:33:24 +0000</pubDate>
		<dc:creator>James Hoffmann</dc:creator>
				<category><![CDATA[Announcement]]></category>

		<guid isPermaLink="false">http://www.jimseven.com/?p=1078</guid>
		<description><![CDATA[Thanks to the 40 odd people who have contributed. Once I get to 100 entries I will start some analysis. If you are up for weighing a couple of things then please do contribute! Keep an eye on my twitter if you want to know how things are progressing. Survey Thanks!]]></description>
			<content:encoded><![CDATA[<p>Thanks to the 40 odd people who have contributed.  Once I get to 100 entries I will start some analysis.</p>
<p>If you are up for weighing a couple of things then please do contribute!  Keep an eye on my <a href="http://www.twitter.com/jimseven">twitter</a> if you want to know how things are progressing.</p>
<p><a href="http://www.jimseven.com/2009/09/19/a-quick-espresso-survey/">Survey</a></p>
<p>Thanks!
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		<title>A brave commitment to videoblogging</title>
		<link>http://www.jimseven.com/2009/07/04/a-brave-commitment-to-videoblogging/?utm_source=rss&amp;utm_medium=rss&amp;utm_campaign=a-brave-commitment-to-videoblogging</link>
		<comments>http://www.jimseven.com/2009/07/04/a-brave-commitment-to-videoblogging/#comments</comments>
		<pubDate>Sat, 04 Jul 2009 21:47:04 +0000</pubDate>
		<dc:creator>James Hoffmann</dc:creator>
				<category><![CDATA[Announcement]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[challenge]]></category>
		<category><![CDATA[project]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[videoblogging]]></category>

		<guid isPermaLink="false">http://www.jimseven.com/?p=976</guid>
		<description><![CDATA[I&#8217;ve been thinking for a while that I&#8217;d like to do more video blogging, so with this post I am forcing my own hand.  I know lots of people are already doing this so I should probably explain my motivation: Anyone who starts their own business can probably tell you how easy it is to [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve been thinking for a while that I&#8217;d like to do more video blogging, so with this post I am forcing my own hand.  I know lots of people are already doing this so I should probably explain my motivation:</p>
<p>Anyone who starts their own business can probably tell you how easy it is to let it consume your life, and your time.  I wanted a project that would get me into the habit of reclaiming some time during the day/week to do something I enjoy and learn along the way.</p>
<p>So starting from Monday I am aiming to upload a new video every weekday.  At the least I want to upload 5 videos a week.  I am going to try and make this last for 4 weeks.  Then, in all probability, it will stop.</p>
<p>Don&#8217;t expect high production values, snappy editing or anything longer than 5 mintues &#8211; think more 2-3.  I will be recording as I go so feel free to comment on them and get involved, your interaction will make it a lot more fun for me.</p>
<p>Topics will be whatever is buzzing round my head that day, though I do have a few in mind.</p>
<p>Wish me luck &#8211; if I pull this off we&#8217;ll all probably be a bit surprised.
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