I picked up this link via BoingBoing – according to a Canadian food scientist named Massimo Marcone 42% of the Kopi Luwak available for sale is “either adulterated or complete fakes, unfortunately”. I always thought the percentage was higher than that, but I suppose I am cynical.
Full article here.
I can’t help post about this and not mention that I am pleased Sweet Marias are selling the Jacu coffee from Camocim which, whilst inevitably something of novelty, is actually rather tasty and doesn’t taste evil or wrong – which is good news for the farm as they lose a great deal of the ripest fruit to the bird which is protected by law.
This post had me searching forever because the Massimo Marcone’s paper triggered something in my memory bank (so frustrating when that happens)… and in indeed… here it is.
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The LA Times discovers kopi luwak…
My friend Toby writes to ask if I’ve tried kopi luwak, the novelty coffee made from cherries digested by civet cats. The coffee was recently featured in the LA Times, resulting in the usual wave of interest.
I haven’t tried it, mainly bec…
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The LA Times discovers kopi luwak…
My friend Toby writes to ask if I’ve tried kopi luwak, the novelty coffee made from cherries digested by civet cats. The coffee was recently featured in the LA Times, resulting in the usual wave of interest. I haven’t tried……
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[...] According to a Canadian food scientist named Massimo Marcone 42% of the Kopi Luwak available for sale is “either adulterated or complete fakes, unfortunately”. I always thought the percentage was higher than that, but I suppose I am cynical. Read More. [...]
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[...] http://www.jimseven.com/2007/07/13/kopi-luwak-in-the-la-times/ http://danielhumphries.livejournal.com/34273.html (worth the read just for the photo captions!) http://en.wikipedia.org/wiki/Kopi_Luwak [...]
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